HubSpot vs Pipedrive CRM Comparison: Which One Fits Promotion Strategy?

If you’re a business owner or sales manager, finding the perfect CRM is like searching for the right tool in a packed toolbox. You need one that is affordable and at the same time makes your work easier to achieve the goal of your growth strategy. Among two more popular solutions in 2024, HubSpot and Pipedrive, which is the one that can fulfill your business goals? 

So in this blog post let us take a look at the comparison between HubSpot vs Pipedrive so that you do not end up with the wrong choice. We also tried to briefly explain CrmOne for all those who are interested in having a single one tool for their business.    

Table of Content

• Comparing HubSpot vs Pipedrive
• Pipedrive
• Key Feature Comparison: HubSpot vs Pipedrive vs CrmOne
• In-Depth Features Breakdown
• Pricing Comparison Which CRM Fits Your Growth Strategy?

Comparing HubSpot vs Pipedrive

HubSpot

HubSpot is an all-in-one CRM for businesses of all sizes around the world that has been operating since 2006. This makes it offer tools for marketing, selling and even customer support hence making it a comprehensive app. Some functions performed by HubSpot are inbound marketing, automation tools, content management, and systems of email marketing. Due to high degrees of adaptability and integration, the use of the application is well-suited for firms that predict a high return on the investment in marketing and sales management. 

Read More: Top 10 Best HubSpot Alternatives to Consider for Your Business

Pipedrive

Pipedrive, the CRM tool created for sales, which started in 2010, is designed for SMEs. It is easy to use and there has been the removal of the complicated phases in the ‘sale pipeline’ whereby it becomes hard for the different teams to track or determine the position of a certain deal. The main functions thus services that can be noticed in Pipedrive include sales forecasting, the automation of tasks as well as deals. It lacks some marketing tools which HubSpot has, but for companies that just want to get into the selling process, then Pipedrive is perfect for them.  

Key Feature Comparison: HubSpot vs Pipedrive vs CrmOne

In-Depth Features Breakdown

1.Sales Automation

HubSpot: If an organization requires sophisticated sales automation then HubSpot’s CRM is the best for the business. You can automate different things such as follow-up emails, leads nurturing, and the progression of deals. What is more, this level of automation allows you to get the most of every potential sale making it the go-to solution for fast growing businesses.                

Pipedrive: Pipedrive’s features help this tool to be easy to use: it includes a clear visual representation of a sales pipeline. Since deals are movable objects, it is convenient to be able to drag them through other stages. For this reason, some features in Pipedrive are considered automated, but their implementation goes only as far as convenience compared to the possibilities HubSpot offers.

2.Marketing Tools

HubSpot: Possessing well-developed marketing features, HubSpot unites marketing, sales, and service modules in one interface. Some of the features include, the ability to create emails and landing pages, and even marketing tools to help businesses expand and improve their marketing and sales.

Pipedrive: While using Pipedrive, one cannot overlook the fact that it is not backed by strong marketing as HubSpot is. While HubSpot focuses more on sales, it may come as handy to small businesses if the marketing features are missing.

3.Reporting and Analytics

HubSpot: HubSpot allows the businesses to monitor and report sales and marketing statistics in detailed manners. It allows you to create reports and display indicators that are significant for development.

Pipedrive: Pipedrive makes it easy to keep reporting straightforward. But unlike HubSpot it does not have as comprehensive sales forecast and deals tracking analytics. In terms of simplicity Pipedrive is an excellent choice while those who would like to go deeper into the sales process might prefer HubSpot. 

4.Customization & Integration

HubSpot: Provides more customization opportunities with more than 500 connections, including Google Workspace and Salesforce. It is for those who require flexibility in their working and openness for growth.

Pipedrive: As of now, Pipedrive has fewer integrations as compared to HubSpot, although it does support basic Sheffield Microsoft 365 & Zapier. It is enough for small to mid-sized businesses to tap into without a need to build a large ecosystem. 

5.Customer Support and Service Tools

HubSpot: Customer support tools of live chat & ticketing are also integrated in HubSpot. That is why it is more suitable for companies that need to combine customer service with CRM. Nevertheless, these tools are available in a paid version, so if you want to use them you have to be ready to pay more money.

Pipedrive: While using the Pipedrive, you will find that it offers absence-level customer support tools but does not emphasize customer service like HubSpot. It said for simple business needs, Pipedrive is sufficient for meeting its support needs but it does not fully cater for large enterprises.

Pricing Comparison

Which CRM Fits Your Growth Strategy?

HubSpot: Most suitable for companies having needs for the complete package in terms of marketing, sales, and support. This is suitable for organizations interested in inbound marketing as well as automation in a company’s growth cycle.

Pipedrive: Ideal for organizations with up to 250 employees and a simple basic sales application for a CRM. If you’re into simplicity and elegant yet intuitive visual design, then Pipedrive suits your needs best.

CrmOne: Good for companies both big and small, who require flexibility. This has a perfect balance of marketing, sales, and customer service features as it is not as complicated as HubSpot but is not as simple as Pipedrive. 

Conclusion

So when it comes to HubSpot vs Pipedrive the decision is up to your business strategy. HubSpot is great if you’re looking for complex features and marketing muscles, but Pipedrive is good if you’re simply looking for sales features without unnecessary extras. CrmOne is the middle solution for a company which can help everyone who doesn’t want to overpay but needs flexibility in their work.

The best CRM for you in 2024 depends on your needs in the broad context of CRM potential. All in all, if one needs the mixture of marketing, selling and service orientations, nothing is better than HubSpot. In terms of sales, Pipedrive is quite simple. That’s why, if you are looking for an inexpensive software that includes multiple features, possibly, you should pay attention to CrmOne.